Job Search Resume

Optimize your Medical Sales Resume for an Electronic Search

In a competitive market like medical sales market, it’s not enough to have experience. Even if you communicate your impressive employment history in a well-written resume, you are likely to be overlooked if your medical sales resume is not optimized for an electronic search.


No doubt you’ve heard of search engine optimization – a technique to make a website rank higher on the results page of a search engine like Google or Yahoo. Part of that process involves using keywords – having the right keywords and phrases on a webpage will cause it to rank highly on the Google results page. Likewise, using the right keywords on your medical sales resume will increase your chances of landing at the top of the results page when a medical sales recruiter or employer performs an electronic search of our resume database.


Many job sites allow jobseekers to upload their resumes into a searchable database,  and a recruiter will often have a database of their own that houses all the resumes they receive from applicants. Just like candidates use keywords to search for jobs on a job site, employers and recruiters use keywords to search for candidates in this resume database.


In order to rank highly on the recruiter’s results page, you will need to have the right keywords included in your profile and/or resume. Keep in mind, the words you use to describe the job may not be the same ones a recruiter would use to search, so be sure to include all words and variations that may apply to the job you seek. For example, if you are a medical device sales rep, be sure to include the words medical, device, devices, sales, rep, and representative in each version of your medical device sales resumes – preferably in the heading, as keywords are generally pulled from the top of the document. Also, if you are not currently living in the state where you are applying for jobs, clearly note that you are willing to relocate in your objective statement at the top of the resume. These methods ensure that you will show up in a search for that state. The more details you provide – on both your profile and your resume – the more likely you are to be found by the right employer or agency.