We’ve already discussed the ways in which marketing and sales aren’t so different. In each field, the goal is to convince and persuade others that your product or service is the best. Just because you’re not creating a digital marketing campaign or designing a brochure doesn’t mean marketing trends won’t impact your business. As a […]
Tag Archives: medical sales
It’s getting harder and harder to differentiate between sales and marketing. A good medical sales rep will have both tactics available to help them make the sale and connect with customers. This means you’ll need to learn the newest marketing trends and adapt them into your sales pitch. Below, we’ll cover five of the top […]
A recent analysis by PWC predicted that AI could contribute up to $15.7 trillion to the global economy as early as 2030. Of this whopping number, $6.6 trillion will likely come from increased productivity. As a sales leader, you know numerous workplace and personal factors impact your sales team’s productivity. Communication is one of the […]
Guest post by Jack Siney, co-founder of GovSpend Federal government agencies are the biggest prospects for medical sales — from medical devices and technology to healthcare IT services as well as hospital and patient supplies. The opportunity to accelerate medical sales is huge for sales representatives. In 2018, federal agencies spent approximately $1.1 trillion on […]
We know there simply aren’t enough hours in a day to complete your daily tasks. Every salesperson feels the weight of this reality. However, there are some ultra-successful reps who seem to do it all — and more — with the same limited amount of time. There’s no doubt you’re pouring every ounce of energy […]
A company’s success relies on your ability to identify strong medical sales candidates. It’s critical you find people who hold up under pressure, can handle customer rejection, and understand how to strategize from start to finish. As you know, effectively identifying these qualities in sales reps isn’t always easy. That’s why it’s important to use […]
Your sales team is already hard at work striving to hit those Q1 goals. Whether they’re on the road or in-house, the effectiveness of your employee communication will either help or hinder their performance this year. Of course, there isn’t one set communication strategy that will successfully open your team up to new possibilities, ventures, […]
Could traditional marketing techniques be the key to your sales success? As a medical sales rep, you work in an industry always pushing forward at a fast pace. It’s important to embrace new tricks and trends, or you risk being left behind the times. However, the most cutting-edge sales techniques in your selling arsenal are […]
Women are outnumbered in medical sales. In fact, in the 2019 Medical Sales Salary Report, 67% of the respondents were men. In addition, the report found that women earn just 83% of what men do and make up only 33% of the respondents. While, at first glance, this may seem discouraging, there is a multitude […]
You hope none of your sales reps believe there are gender barriers within your company’s walls. You push for leaders to improve policies to ensure equality. You listen when a concern is brought to your office. You don’t believe those concerns are the majority. Gender inequality issues have been at the forefront of the corporate […]